In the time period of 235 days since December 21, 2025, esther.com.au had its availability checked 8 times total. With the last successful check on July 5, 2026, esther.com.au was operational 8 times, returning a 200 status code. All evaluations completed as of August 14, 2026, indicate that there have been no periods of inactivity on esther.com.au. As of August 14, 2026, the status reports confirm that all responses received are error-free. At 0.408 seconds on July 5, 2026, esther.com.au's response time contrasted with its 0.406 seconds average.
| India | 100.00% | ||||||||
| 06:14 | |||||||||
| Site | Total Checks | Last Modified |
|---|---|---|
| 12 | December 9, 2020 | |
| 7 | November 20, 2024 | |
| 8 | December 21, 2025 | |
| 14 | November 14, 2024 | |
| 16 | September 22, 2021 |
Parstellshop.com | Esther.com.au | ||||
|---|---|---|---|---|---|
| Page Title | Page Title tips for esther.com.au: For optimal performance, website titles should be unique across all pages, concise to fit within search result displays typically under 60 characters, and carefully selected to include high-value keywords while accurately describing the page's specific topic for the best user and search engine experience. |
|---|---|
| Shop Women's Dresses & Clothing Online | ESTHER & CO. Length: 66 characters | |
| Meta Description | Meta Description tips for esther.com.au: Each page on your website should feature a unique and descriptive meta description tailored to its specific content and target keywords, rather than using generic descriptions that don't accurately represent the page. |
| You will find something for every occasion from our carefully selected women’s dresses, playsuits, tops, accessories & beauty range. Come on in, Lovely! Length: 162 characters | |
| Meta Keywords | Meta Keywords tips for esther.com.au: Analyze your competitors' top-ranking pages to identify effective keyword phrases they use naturally in their content and anchor text, not just stuff keywords into tags. |
| no meta keywords data for esther.com.au 2026-08-14T07:36:01+00:00 | |
| Page Content | Page Content tips for esther.com.au: Structured data markup embedded within page content helps search engines understand context and can lead to rich search results, potentially increasing visibility and click-through rates by displaying additional information directly in the search engine results pages for eligible content. |
| Web Page Content Length: 725793 characters | |
| H1 Heading | H1 Heading tips for esther.com.au: Unlike H2 and H3 headings which delve into sub-topics, the H1 represents the single most important concept or question addressed on the specific web page you are currently viewing and indexing. |
| no h1 heading data for esther.com.au 2026-08-14T07:36:01+00:00 | |
| H2 Headings | H2 Headings tips for esther.com.au: Employ H2 headers consistently within blog posts or article-style pages to improve internal linking potential by creating clear anchor text opportunities for sub-sections. |
| Previous Fresh finds just for you, see what's new and trending! Next DRESS REFRESH NEW FOR YOU! WEDDING BELLS As seen in Count: 5 heading tag | |
| H3 Headings | H3 Headings tips for esther.com.au: Consider your H3 header text as a mini-seo title for that specific section, ensuring it is compelling and accurately reflects the content underneath for maximum relevance. |
| no h3 headings data for esther.com.au 2026-08-14T07:36:01+00:00 | |
| H4 Headings | H4 Headings tips for esther.com.au: Failure to use appropriate heading levels, including H4, may lead to content appearing less authoritative and well-organized, which can negatively impact credibility and search engine perception. |
| no h4 headings data for esther.com.au 2026-08-14T07:36:01+00:00 | |
| H5-H6 Headings | H5-H6 Headings tips for esther.com.au: Search engines prioritize semantic HTML, and H5-H6 headers play a role in signaling the topical importance decrease within a page's content flow, helping define content sections. |
| no h5-h6 headings data for esther.com.au 2026-08-14T07:36:01+00:00 | |
| Image ALT Attributes | Image ALT Attributes tips for esther.com.au: Integrate relevant, non-fictional keywords naturally into the descriptive ALT attribute text where it logically describes the image, enhancing image search visibility while still maintaining clarity and accuracy for screen reader users. |
| no image alt attributes data for esther.com.au 2026-08-14T07:36:01+00:00 | |
| Robots.txt | Robots.txt tips for esther.com.au: The robots.txt syntax must adhere to standards using the standard allow/deny directives and the 'User-agent' specification to precisely control which parts of your website different search engine crawlers are permitted to access and crawl. |
| file robots.txt was found on the website | |
| XML Sitemap | XML Sitemap tips for esther.com.au: Differentiating between a sitemap index file (which references individual sitemaps, especially for large sites) and the main XML sitemap file that contains URL entries is a crucial technical aspect of proper sitemap implementation for optimal SEO results and crawl handling. |
| https://www.esther.com.au/sitemap.xml available for crawling | |
| Page Size | Page Size tips for esther.com.au: For WordPress sites, leverage plugins like Smush for image optimization and Autoptimize or WP Rocket to manage scripts, stylesheets, and cache effectively for smaller page sizes. |
| page size: 709 kb | |
| Response Time | Response Time tips for esther.com.au: Use browser developer tools to meticulously measure your website's Time To First Byte (TTFB) and Time To Last Byte (TTLB), identifying specific infrastructure bottlenecks hindering response times and requiring optimization. |
| response time: 0.406 sec | |
| Minify CSS | Minify CSS tips for esther.com.au: Accelerate page load times and enhance user experience on your website by minifying CSS, thereby automatically reducing file sizes, improving Core Web Vitals metrics such as LCP, and providing positive ranking signals to search engines, contributing to higher visibility. |
| Minified: //www.esther.com.au/cdn/shop/t/487/assets/main.css?v=120108489358844729101756802438 //www.esther.com.au/cdn/shop/t/487/assets/swatches.css?v=128193072404910130521729139864 //www.esther.com.au/cdn/shop/t/487/assets/swatches.css?v=128193072404910130521729139864 //www.esther.com.au/cdn/shop/t/487/assets/animate-on-scroll.css?v=116824741000487223811729139864 https://www.esther.com.au/cdn/shopifycloud/portable-wallets/latest/accelerated-checkout-backwards-compat.css Unminified: https://fonts.googleapis.com/css2?family=Hanken+Grotesk:ital,wght@0,100;0,200;0,300;0,400;0,500;0,600;0,700;0,800;0,900;1,100;1,200;1,300;1,400;1,500;1,600;1,700;1,800;1,900&display=swap https://cdn.shopify.com/extensions/019abbce-6f00-7b9e-88be-f448e8ffcc17/loop-returns-318/assets/onstore-block.css included in the page | |
| Minify JavaScript | Minify JavaScript tips for esther.com.au: Minifying JavaScript is a crucial step in web performance optimization that directly combats slow-loading pages, a known ranking factor for search engines, helping to increase your site's visibility and click-through rates from search results. |
| Minified: //www.esther.com.au/cdn/shop/t/487/assets/main.js?v=51741616779037522071729139864 //www.esther.com.au/cdn/shop/t/487/assets/animate-on-scroll.js?v=15249566486942820451729139864 /checkouts/internal/preloads.js?locale=en-AU https://shop.app/checkouts/internal/preloads.js?locale=en-AU&shop_id=713552 //www.esther.com.au/cdn/shopifycloud/shop-js/modules/v2/client.init-shop-cart-sync_D0dqhulL.en.esm.js //www.esther.com.au/cdn/shopifycloud/shop-js/modules/v2/chunk.common_CpVO7qML.esm.js //www.esther.com.au/cdn/shopifycloud/storefront/assets/storefront/load_feature-81c60534.js //www.esther.com.au/cdn/shopifycloud/storefront/assets/shopify_pay/storefront-65b4c6d7.js?v=20250812 https://static.klaviyo.com/onsite/js/NmzYC6/klaviyo.js?company_id=NmzYC6 https://cdn.9gtb.com/loader.js https://config.gorgias.help/api/contact-forms/replace-mailto-script.js?shopName=estherboutique https://cdn.shopify.com/extensions/019ace71-bce4-7164-b99c-7d5daaf5da9c/preorderfrontend-173/assets/globo.preorder.min.js https://cdn.shopify.com/extensions/019abbce-6f00-7b9e-88be-f448e8ffcc17/loop-returns-318/assets/onstore-block.js https://cdn.shopify.com/extensions/019ae515-f609-799a-bb37-8d3a9ee1adc8/smile-shopify-app-extensions-253/assets/smile-loader.js https://www.esther.com.au/cdn/shopifycloud/perf-kit/shopify-perf-kit-2.1.2.min.js //www.esther.com.au/cdn/shop/t/487/assets/custom-select.js?v=147432982730571550041729139864 //www.esther.com.au/cdn/shop/t/487/assets/main-search.js?v=41385668864891259371729139864 //www.esther.com.au/cdn/shop/t/487/assets/search-suggestions.js?v=136224079820713396391729139864 //www.esther.com.au/cdn/shop/t/487/assets/custom-select.js?v=147432982730571550041729139864 //www.esther.com.au/cdn/shop/t/487/assets/cart-drawer.js?v=102395745107704590771729139864 //www.esther.com.au/cdn/shop/t/487/assets/cart-note.js?v=126131321468449833931729139864 https://a.klaviyo.com/media/js/onsite/onsite.js https://api.kimonix.com/kimonix_elements.js?shop=estherboutique.myshopify.com detected during site scan | |
| Structured Data | Structured Data tips for esther.com.au: Implement Schema.org structured data for your recipes to unlock rich search result snippets with cooking time, ratings, and ingredients, significantly boosting user engagement and click-through rates from search engine results pages (SERPs). |
| no structured data data for esther.com.au 2026-08-14T07:36:01+00:00 | |
| CDN Usage | CDN Usage tips for esther.com.au: Manage your website's CDN configuration carefully to invalidate cached content only when necessary, preventing users from receiving outdated static assets and maintaining data accuracy while still benefiting from caching. |
| content is delivered via CDN | |
| SSL certificates | SSL certificates tips for esther.com.au: SSL certificates act as the bedrock of website security, ensuring encrypted data transfers and authenticating the site server's identity, which prevents man-in-the-middle attacks during web sessions. |
| SSL is enabled on the website |
| Minimum Daily Unique Visitors: | 3 855 |
| Minimum Daily Visits: | 4 505 |
| Minimum Daily Page Views: | 7 755 |
| Minimum Monthly Unique Visitors: | 115 650 |
| Minimum Monthly Visits: | 135 150 |
| Minimum Monthly Page Views: | 232 650 |
| Minimum Yearly Unique Visitors: | 1 387 800 |
| Minimum Yearly Visits: | 1 621 800 |
| Minimum Yearly Page Views: | 2 791 800 |
| Maximum Daily Unique Visitors: | 4 876 |
| Maximum Daily Visits: | 5 201 |
| Maximum Daily Page Views: | 8 777 |
| Maximum Monthly Unique Visitors: | 146 280 |
| Maximum Monthly Visits: | 156 030 |
| Maximum Monthly Page Views: | 263 310 |
| Maximum Yearly Unique Visitors: | 1 755 360 |
| Maximum Yearly Visits: | 1 872 360 |
| Maximum Yearly Page Views: | 3 159 720 |
| Daily Revenue: | US$ 6 - 13 |
| Monthly Revenue: | US$ 180 - 390 |
| Yearly Revenue: | US$ 2 160 - 4 680 |
| Minimum: | US$ 3 240 |
| Maximum: | US$ 14 040 |
| Rank | Points | |
|---|---|---|
| 267 874 | 5 830 101 | |
| 267 875 | 5 830 100 | |
| 267 876 | 5 830 100 | |
| 267 877 | 5 830 099 | |
| 267 878 | 5 830 099 | |
| 267 879 | 5 830 099 | |
| 267 880 | 5 830 098 | |
| 267 881 | 5 830 098 | |
| 267 882 | 5 830 097 | |
| 267 883 | 5 830 097 | |
| 267 884 | 5 830 097 |